Maddroc's Journey From Coast to Closet
Established on the Sunshine Coast in 2021, the Maddroc collection includes sustainable, timeless apparel and accessories that reflect my boys’ sense of adventure. Each Maddroc piece is sure to become a staple, blending easily with your son’s current wardrobe. The collection incorporates vibrant colours with classic lines to create a relaxed, but edgy streetwear style.
The Heart of Maddroc's Creation
Maddroc was created with my little dudes Madden and Rocky in mind. Growing up surrounded by endless beaches and the far-reaching hinterland it’s no wonder their love for the outdoors shows no sign of going away. For years the boys and I struggled to find clothing that represented their love of all things active and creative, but nothing embodied their true style. So Maddroc was born.
My boys stamp of approval was important to me, so having them involved in the creative process was a no brainer. You will see Madden’s drawings featured throughout the Maddroc collection and both boys helped with the colour selection and design.
Clothing for Every Little Explorer
Maddroc is about good quality, comfortable clothing for boys who would rather be outdoors exploring than anywhere else. From the beach to the bush to the skatepark, Maddroc is about getting dirty, encouraging creativity, celebrating individuality and above all else, having fun being boys.
Crafted for today, with tomorrow in mind.
Because every adventure deserves comfort.
Styles that effortlessly stand the test of time.
For every climb, every leap, every discovery.
Join our tribe!
Follow us on Instagram @maddroc.kids and be part of the Maddroc adventure.